The digital world is ever expanding, as are the channels we use to communicate. Whether it's using Twitter to update customers or Facebook to engage with young people, social media is becoming increasingly indispensable for any communications professional.
The stats speak for themselves - 19.2 million households (73 per cent) now have an internet connection and 97 per cent of the Gen Y population (those born between 1980 and 2000) are members of a social network. In order to reach these audiences, communications professionals need to look beyond traditional print-only methods (while these will always, of course, have their place).
Acceleris is experienced in implementing and running successful social media campaigns for local clients in Leeds and the Yorkshire area and national and international clients of all kinds. We understand different audiences require a different approach, and each approach needs to be clearly and carefully strategised.
In addition, our keen insight into the potential legal and safety issues has been rolled out into a series of seminars. Our partners include North Yorkshire Police and leading law firm Walker Morris. For more information on child safety issues with social media, click here for information on CEOP.
Meanwhile, our one day social media training course designed specifically for communications officers in the social housing sector provides a useful insight into the world of social media and practical techniques for different platforms, whether it be Twitter, Facebook, LinkedIn, Pinterest or blogs.
So whether you are based in Leeds or further afield and are interested in developing your business' social media strategy or teaching your staff or customers about using social media effectively, please call Acceleris Managing Director Peter Davenport on 0845 4567251 or email peterd@acceleris-mc.com
"The Limerick and Maritime Art Competitions implemented by Acceleris have been pivotal in building the Charity’s social media following this year.
By generating significant coverage – both on and offline - we have successfully engaged with potential supporters who might otherwise not have learned about the Society and its historical and current work on behalf of the seafaring community."
Stephen Fisher
Marketing and Communications Manager, Shipwrecked Mariners’ Society